World-beating designs combined with quality and a quirky attitude, “everyone keeps doin’ it!”, has taken Wellington business phil&teds from a struggling engineering company to an export juggernaut.
It’s been all go at phil&teds recently, who have just won Creative and Design Exporter of the year at the 2007 New Zealand Export Awards for the second year in a row. “We’ve been growing faster than a Russian male bodybuilder’s breasts,” says Campbell Gower, chief cook and bottle washer, on winning the award.
phil&teds achievements include growth in export revenue 200 fold since 1998 and over the last year, the successful launch of 10 new products, expansion to more than 2000 stores worldwide, 19 new export markets, 27 lost bags, 10 new people and 4 blown coffee machines!
And it doesn’t stop there. The phil&teds’ brand is gaining global recognition, traction and retail presence in all key markets and is strongly positioned for further growth (current retail sales
c.US$90m) with the expanded product offering in 2008.
Outsourced manufacturing to high capacity, cost effective and
high quality OEM manufacturers, via established global logistics
operations provides phil&teds with a world class, scalable supply
chain to support aggressive growth targets.
It’s been a lot of fun so far…
from Newtown to New York, phil&teds has created
an international brand of desire that cuts through the clutter of the crowded nursery channel with niche products that live up to their marketing promise - helping parents to “adapt&survive” and continue to live a dynamic lifestyle with children in tow.
phil&teds have unique products in 6 parenting categories now: push, sleep, feed, carry, drive, adapt. These unique products include the only travel cot in the world that’s lighter than the baby, car seats, clip-on highchairs, the world’s original and only inline™ buggy and related matching accessories.
“So now we’ve got 45 fantastically designed products, with 10 brand spanking new ones this year alone,” says Campbell. Staff are encouraged to grow and develop with the business.
For example three years ago a staff member with a background in apparel design was given the resources to start a new business division, mokopuna merino™, a merino clothing brand for newborn to three years. It’s now being exported to 10 countries with more markets under development. bam! the latest brand to come from
phil&teds, is a mid-market range of nursery hardware sold in New Zealand. (A couple more brands in the skunk works too).
phil&teds is thriving, with growth in sales expected to continue. “phil&teds now needs some management grunt to help us nail this tiger we’ve got by the tail,” explains Campbell. “What apple is to computers, phil&teds is to baby goods!”
1 x mokopuna sales support (part time)
mokopuna the only 100% pure merino babywear brand is seeing terrific growth.
We therefore need someone to help us deliver excellent sales support to retailers in New Zealand and Australia with relevant, timely, and accurate info & service, in a friendly and professional manner. The role is part time so a degree of flexibility is required.
Position Description PDF
Email your pitch, pronto, to:
2 x International Sales Support (based in Wgtn)
Deliver terrific sales support to retailers all over
the world with relevant, timely, and accurate info
and service, in a friendly, accurate, understandable
and professional way.
You will also provide feedback
for sales people, marketers and designers.
Entry
level or experienced.
Open Position Description PDF
Email your pitch, to:
1 x Warehouse Support
The warehouse support position is pivotal to providing frontline logistics and warehousing support. The role will support the sales function of our business and ensure that our customers receive their goods in full, on time and in specification every time!
Open Position Description PDF
Email your pitch, to:
1 x Sales Activity Planner
The sales activity planner (SAP) is responsible for planning, monitoring, reporting and assessing the effectiveness of company sales activities. The main focus of the role is to maintain and drive sales performance through data analysis, good planning and targeted activities, leading to increased turnover and customer satisfaction.
Open Position Description PDF
Email your pitch, to:
1 x Category Marketer
The category marketer seeks to achieve category specific global sales and marketing goals. The role is responsible for one or more of our unique product categories, for both product planning and product marketing. You must be business savvy, have a big-picture vision, and the drive to make that vision a reality.
Open Position Description PDF
Email your pitch, to:
